January 2011
3 posts
What is inactionable?
Inactionable We need to push our space program to the next level
Actionable We need to send a man to the moon in 10 years Goal: The Moon Timeframe: 10 years
If you are a creative director and hear yourself say “We need to improve the quality of our creative product” STOP and make it actionable.
4 tags
How to use twitter: The 10 sec tutorial
No one cares about what you’re doing (unless you’re insanely famous)
People care if you can impart useful knowledge. Any knowledge.
Three kinds of people work for you
Freelancer mindset I will work x hrs at x rate. I will deliver on the assignment and move on to the next project. Either here or somewhere else. Employee mindset I will work so I can learn from my job, get good performance reviews, get a raise and hopefully get promoted. Entreprenuer mindset I will make you more money than you invest in me. I will help you recruit more people and make...